Food Truck Business Simulation Semester Project Bundle

Engage your students in course content with this relatable, food truck-themed project. This product incorporates many aspects of the business world including: marketing, finance, sales, advertising, business pitches, business plans, budgeting, social media, etc. This is a semester long business simulation project meant to accompany a high school business course such as Introduction to Business and Marketing, Entrepreneurship, Business Essentials, or Marketing I.

For this project I split up the students into groups, however, it can be done individually. Students come up with their own food truck concept and work throughout the semester on the project. Number of days per project are listed in Preview.

At the end of the semester I have students pitch their business ideas to the class and a few “guest investors” for presentations. I usually recruit adult guests from the school or the community to observe their business pitches. Each student gets $5,000 of imaginary money to invest in 1 food truck. The adult guest investors each get $25,000 to invest. I typically allow them to split up their money among groups as they see fit. I then total up all the money and whichever group gets the most money gets extra credit on the project.

My aim at creating this project was to come up with a fun, relatable way for students to apply the concepts learned in class. In my experiences, my students have loved this project and have had some great ideas!

***Please note this is not meant to be a standalone curriculum, but rather a project to supplement your course. This is a semester long project and does not include daily lesson plans. Most items in this bundle are fully EDITABLE so you can make them your own. A few exceptions do exist such as the teacher guide, free products, and sample work. See below for a comprehensive list of files included.

The materials in this file take several weeks to complete. At my school class periods are 90 minutes, listed in the Preview are estimated days or portion of a class period needed for each assignment.

I'm also happy to answer any questions about the project. Just post in the Q and A if you need clarification on project specifics. These projects are also available for individual purchase in my Business Girl store.

The content included and the order I typically teach this project is as follows:

1. FREE Intro to Food Trucks Gallery Walk

• Teacher Instructions (PDF)
• Intro to Food Trucks Gallery Walk (PDF)
• Intro to Food Trucks Gallery Walk Answer Recording Worksheet (PDF)

2. Food Truck Step-by-Step Business Plan Project

• Food Truck Business Plan Instructions & Rubric (in Microsoft Word™)
• Step-by-Step Food Truck Business Plan (in Microsoft PowerPoint™)
• Teacher Pacing Guide (in Microsoft Word™ and PDF)
• Sample Business Plan (PDF)
• Food Truck Business Plan Revision Instructions & Rubric (in Microsoft Word™)

3. FREE Business Plan Note-Taking Graphic Organizer

• Free Business Plan Graphic Organizer (PDF)

4. Food Truck Management Functions for an Event

• Food Truck Management Functions (includes brief notes, project instructions, guided question prompts, example, and grading rubric in Microsoft PowerPoint™)
• Food Truck Management Functions Grading Rubric (in Microsoft Word™)

5. Food Truck Organizational Chart & Managerial Styles Project

• Food Truck Organizational Structure & Managerial Styles (notes and project instructions in Microsoft PowerPoint™)
• Food Truck Organizational Structure & Managerial Styles Grading Rubric (in Microsoft Word™)

6. Food Truck Marketing Project (4 P's, Marketing Functions, and Utilities)

• Food Truck Marketing Project (in Microsoft Word™)
• Food Truck Marketing Project Key (in Microsoft Word™)

7. Food Truck Marketing Research Project (Notes + Instructions + Rubric)

• Food Truck Marketing Research (includes notes, project instructions, and grading rubric in Microsoft PowerPoint™)
• Food Truck Marketing Research Grading Rubric (in Microsoft Word™)

8. Food Truck Social Media Marketing Campaign Project

• Food Truck Social Media Campaign Project Instructions (in Microsoft Word™)
• Food Truck Part 1 Group Social Media Campaign Project Grading Rubric (in Microsoft Word™)
• Food Truck Part 2 Individual Social Media Campaign Project Grading Rubric (in Microsoft Word™)
• Sample Group Project (PDF)
• Sample Individual Project (PDF)

9. Food Truck Design, Logo, Slogan, and Menu Project

• Food Truck Design, Logo, Slogan, and Menu (includes notes, project instructions, and grading rubric in Microsoft PowerPoint™)
• Food Truck Design, Logo, Slogan, and Menu Grading Rubric (based on 50 points in Microsoft Word™)

10. Food Truck Financial Plan Project

• Food Truck Financial Plan Project Instructions (in Microsoft Word™)
• Food Truck Financial Plan Project Grading Rubric (in Microsoft Word™)
• Food Truck Revenue Projections (in Microsoft Word™)
• Sample Food Truck Financial Plan (PDF)

11. Food Truck Budgeting for a Catered Event Project

• Food Truck Budgeting for a Catered Event Project Instructions (in Microsoft Word™)
• Food Truck Budgeting for a Catered Event Grading Rubric (in Microsoft Word™)
• Food Truck Budgeting for a Catered Event- Budget Template (in Microsoft Word™)

12. Food Truck Advertising Project

• Food Truck Advertising Project Instructions & Reflection (in Microsoft Word™)
• Food Truck Advertising Project & Reflection Grading Rubric (in Microsoft Word™)

13. Food Truck Sales Promotion Project

• Food Truck Sales Promotions (includes notes, project instructions, and grading rubric in Microsoft PowerPoint™)
• Food Truck Sales Promotions Rubric (in Microsoft Word™)

14. Food Truck Business Pitch Project

• Food Truck Business Pitch Instructions (in Microsoft PowerPoint™)
• Food Truck Business Pitch Group Project Instructions (in Microsoft Word™)
• Food Truck Business Pitch Individual Project Instructions (in Microsoft Word™)
• Food Truck Business Pitch Group Grading Rubric (in Microsoft Word™)
• CEO Food Truck Business Pitch Grading Rubric (in Microsoft Word™)
• CMO Food Truck Business Pitch Grading Rubric (in Microsoft Word™)
• CFO Food Truck Business Pitch Grading Rubric (in Microsoft Word™)
• Pitch Evaluations (in Microsoft Word™)

15. Food Truck Employment (Job Description + Interview) Project

• Food Truck Employment Project (in Microsoft Word™)
• Food Truck Employment Project Grading Rubric (in Microsoft Word™)

Click the hyperlinks to purchase individual components of the project or to see a more detailed description for the item. All fonts used throughout are available in Microsoft Suites™. The only files that are in PDF format are the Teacher Guide, Free Intro to Food Truck Gallery Walk, and Free Business Plan Graphic Organizer (which are available free in my store as a sample of the project) and provided sample work.

Each product is a zip file and will be named by the title of the product. All documents for each topic are included in the designated folder. Because this product is a bundle of individual products, a terms of use page will be included in each folder or one file per product.

The files in this product are in Microsoft Suites™; however, most are easily adapted for Google Suites™. To convert, upload the desired files to your Google Drive™ and then open the file. Select “File” and then “Save as Google Docs” or “Save as Google Slides”. Check the formatting and make any needed changes. Now you’re ready to share the file with your class.

Note to Buyer: If you have already purchased the Food Truck Abridged Project, duplicate files are contained in this project version. This bundle contains additional content, not included in the Abridged Food Truck Project.

Thanks for checking out this resource, you may also like:

• Resort Marketing Simulation Semester Project
• Multi-Unit Business Simulation (Marketing, Finance, and Principles of Business)
• Introduction to Business and Marketing Supplement (Activities + Projects) Bundle

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